Just a mere weekend away from Enterprise 2.0 Boston 2010, the E2 team is heads down, focused on last minute details, and very excited about the show next week. It's the culmination of a lot of hard work and we can't wait to see the finished product in action.Believe it or not, we're now in our 6th year in Boston. The event has made significant strides and we expect Boston 2010 to seriously rock - some highlights include:
Enterprise 2.0 Boston has chosen Children''s Hospital Boston as the event''s official nonprofit beneficiary for 2010. Children''s Hospital Boston, an internationally renowned center for medical research and treatment, is one of the only pediatric hospitals nationwide that focuses on pairing world-class research with clinical resources to treat and cure children. UBM TechWeb, Enterprise 2.0 and its parent company United Business Media, are exceptionally proud to support this organization and the wonderful work it is doing in and around the Boston area.Myself and a few colleagues will be walking and we encourage you to contribute; you can sponsor us or make an in-kind donation onsite at the event. Each donation makes a difference as every small action compounds to create a significant impact.More info on the charity and Children's Hospital can be found here. See you next week!
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.