Infrastructure // PC & Servers
11:57 AM
Kevin Casey
Kevin Casey
The Analytics Job and Salary Outlook for 2016
Jan 28, 2016
With data science and big data top-of-mind for all types of organizations, hiring analytics profes ...Read More>>

10 Smart Enterprise Uses For Twitter

From recruiting to keeping an eye on the competition, Twitter can help your company do certain jobs much better. Check out these 10 tips.
3 of 10

Like the technology and entertainment industries, the media business tends to be quite active on Twitter. (Whither the publication that doesn't have at least a basic presence?) Plenty of writers, editors, and other media pros tweet as individuals or under the header of their publication. Amy Ziari, senior associate at tech PR firm Bateman Group, offers this advice to executives and professionals on how to engage with the media via Twitter: "Think beyond the corporate Twitter handle and get involved personally. Follow the most important reporters to your company and when you have something of value to add, respond in an authentic way to their tweets--whether they're about stories they've written, anecdotes from their personal lives, or something else entirely," she says. "While corporate Twitter handles certainly have their place, the best relationships are still built on good old fashioned one-to-one human interaction. More reporters are also using Twitter to seek sources for their stories, so you never know when there will be an opportunity for you to help them out. "


Social Networking: Set Internal Collaboration Goals Early

What's Slowing Down Social Collaboration Inside SMBs?

Social Sounds Sweet To A Symphony's CIO

Roomba Robots Listen To Social Media

10 Social Networking Don'ts

The Social Business And The Social Brand

10 Cool Social Media Monitoring Tools

Twitter: The Business Case For And Against

3 of 10
Comment  | 
Print  | 
More Insights
Newest First  |  Oldest First  |  Threaded View
User Rank: Apprentice
10/14/2011 | 2:55:05 AM
re: 10 Smart Enterprise Uses For Twitter
Good recommendations here. The only thing I would say is I'm not sure how much Twitter could be used to communicate internally. I don't see that being a big communication mechanism for getting messages to employees.
Brian Prince, InformationWeek contributor
Server Market Splitsville
Server Market Splitsville
Just because the server market's in the doldrums doesn't mean innovation has ceased. Far from it -- server technology is enjoying the biggest renaissance since the dawn of x86 systems. But the primary driver is now service providers, not enterprises.
Register for InformationWeek Newsletters
White Papers
Current Issue
How to Knock Down Barriers to Effective Risk Management
Risk management today is a hodgepodge of systems, siloed approaches, and poor data collection practices. That isn't how it should be.
Twitter Feed
InformationWeek Radio
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.