From recruiting to keeping an eye on the competition, Twitter can help your company do certain jobs much better. Check out these 10 tips.
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When it comes to social media and its business applications, Twitter can be about more than, well, Twitter. It's a good venue for keeping up with broader social and community developments--and how those might be useful in your business. You're likely to hear how another firm is engaging with another site such as Quora, for example. Invest the time to follow an appropriate mix of people and publications. (Cough, The BrainYard is a fine place to start.) Twitter chats, conducted via the famed hashtag, can be another valuable source of learning. An example: #blogchat meets every Sunday night at 8 p.m. CT for a discussion on blogging best practices, trends, and related topics. TweetChat is a third-party site that can help control the volume of various hashtag-based conversations.
Server Market SplitsvilleJust because the server market's in the doldrums doesn't mean innovation has ceased. Far from it -- server technology is enjoying the biggest renaissance since the dawn of x86 systems. But the primary driver is now service providers, not enterprises.