39% Of Small-Business Owners Plan To Expand Through Use of Technology
Only 11% of execs surveyed say they'll fuel company growth by hiring people.
Owners of smaller companies are less worried about the economy than they were a year ago, a new survey finds. Right now, about 31% of business owners say the economy is their biggest concern, according to a study commissioned by small-business software maker Intuit Inc. That's down from 36% last year.
Intuit hired independent market-research firm Decipher to gauge the optimism of that sector of the economy and to find out how companies will fuel their growth.
A bit more than one-third of business owners surveyed say they are, indeed, fixing to expand their company. And more say they'll do it through productivity-boosting business technology than by hiring more people.
Fully 39% say they'll grow by buying new software and hardware, 27% are depending on marketing initiatives, and only 11% will expand their payroll.
The base of respondents comprised 755 owners of companies with fewer than 250 workers that had been open at least two years.
5 Top Federal Initiatives For 2015As InformationWeek Government readers were busy firming up their fiscal year 2015 budgets, we asked them to rate more than 30 IT initiatives in terms of importance and current leadership focus. No surprise, among more than 30 options, security is No. 1. After that, things get less predictable.
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