New Study Shows Leading Edge Companies Receive Failing Grade At HR SEO Strategies
[ Source: Sharkstrike ]
June 2009-
In this first of a four-part series, Sharkstrike discusses the emergance of HR SEO, as well as findings from its research into current HR SEO practices at leading companies. Search engine optimization (SEO) has been a standard practice used by corporate marketing departments to attract qualified buyers to Web sites for years. And while many human resources leaders might know little or nothing about SEO, leading-edge companies seeking to win the talent acquisition wars are ....
Making Sense Of Search Positions
[ Source: Ambergreen ]
June 2009-
What does monitoring your Google organic search positions mean to you? Grant Whiteside, technical director of Ambergreen, looks at the new developments that mean you can now work out exactly what the value of each organic search query was worth to you.
Google Insights: A Social Baraometer For The Digital Age
[ Source: Ambergreen ]
March 2009-
Ambergreen search guru Grant Whiteside looks at Google Insights for Search tool and how it can give you a pictorial breakdown of the social barometer.
How Merchandising Techniques Can Increase Online Sales
[ Source: ClickTorch Ltd ]
January 2009-
The aim of merchandising is to increase store traffic and sales volume. Merchandising is well-established and proven in the brick-and-mortar world, where we see it every day. Displays at store entry, specials on the end of aisles, small purchases at checkouts and a selection of alternative products displayed together all enhance our customer experience and increase sales. But how do you achieve this online? This paper explores ways to use similar techniques online and shows ....
Product Information Drives Sales
[ Source: Silver Creek Systems ]
February 2008-
This new white paper from the Patricia Seybold Group delivers some very useful insights into the search, merchandising effectiveness, and user experience challenges faced by retail/e-commerce companies today. The study discusses the importance of consistent, complete, and well-organized product information in effective merchandizing and reveals the impact of poor product information on sales.
The Case for Universal Search
[ Source: Google ]
November 2008-
With an estimated 40% of the world’s information residing behind a firewall, the value of enterprise search is increasingly evident. Research has shown that knowledge workers can spend up to 25% of their work time just looking for information, and 40% of employees report that they cannot find the information they need to do their jobs. To be productive, employees need to be able to quickly find key information across your organization no matter ....
Web Ecosystem
[ Source: Satyam Computer Services Ltd ]
August 2008-
The world wide web has been evolving since its creation in 1989 by Sir Tim Berners-Lee. This paper tries to depict the current state of the web as well as advances made, and the technologies and standards that are the drivers behind this evolution. It also tries to give a perspective of how the web will be, in future, and dwells on the visibility/sustainability of new technologies in future.
How Developers Can Cross the Full-Text Search/Fielded Data Divide
[ Source: dtSearch Corp ]
January 2008-
Where individual PCs can store gigabytes of data, and enterprise intranets and public sites terabytes of data, finding the correct document (or Web page) requires a complete arsenal of full-text indexed and fielded data search tools. While this combination makes sense for the end user, from a development perspective, these two approaches to data are very different — the equivalent of “apples and oranges.” This article discusses methods for synthesizing the "apples" of full-text searching ....
Indexed vs. Unindexed Searching
[ Source: dtSearch Corp ]
January 2008-
Both indexed and unindexed searching have their place in the enterprise. Indexed text retrieval is typically more efficient for uses such as general information retrieval, distributed searching, and security classification systems. But unindexed searching, too, has its place—in outgoing e-mail filtering, searching of live data sources such as RSS news feeds, and sometimes in forensics. This article will attempt to explain which search technique to use when, and why.
Methods of Integrating Full-Text and Fielded Data Search
[ Source: dtSearch Corp ]
July 2007-
This article addresses methods of integrating fielded data with full-text indexed search, with the aim of providing more relevant search results. The discussion relies on the dtSearch® Text Retrieval Engine for its specific examples, although the general concepts have broader applicability.
Document Metadata: The simplest option for integrating fielded data and full-text searching is to use existing fields in documents. For example, MS Office, OpenOffice, PDF, HTML, and other documents all contain ....