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Google Insights: A Social Baraometer For The Digital Age [ Source: Ambergreen ]
March 2009- Ambergreen search guru Grant Whiteside looks at Google Insights for Search tool and how it can give you a pictorial breakdown of the social barometer.

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Making Sense Of Search Positions [ Source: Ambergreen ]
June 2009- What does monitoring your Google organic search positions mean to you? Grant Whiteside, technical director of Ambergreen, looks at the new developments that mean you can now work out exactly what the value of each organic search query was worth to you.

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Web Ecosystem [ Source: Satyam Computer Services Ltd ]
August 2008- The world wide web has been evolving since its creation in 1989 by Sir Tim Berners-Lee. This paper tries to depict the current state of the web as well as advances made, and the technologies and standards that are the drivers behind this evolution. It also tries to give a perspective of how the web will be, in future, and dwells on the visibility/sustainability of new technologies in future.

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The Case for Universal Search [ Source: Google ]
November 2008- With an estimated 40% of the world’s information residing behind a firewall, the value of enterprise search is increasingly evident. Research has shown that knowledge workers can spend up to 25% of their work time just looking for information, and 40% of employees report that they cannot find the information they need to do their jobs. To be productive, employees need to be able to quickly find key information across your organization no matter ....

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New Study Shows Leading Edge Companies Receive Failing Grade At HR SEO Strategies [ Source: Sharkstrike ]
June 2009- In this first of a four-part series, Sharkstrike discusses the emergance of HR SEO, as well as findings from its research into current HR SEO practices at leading companies. Search engine optimization (SEO) has been a standard practice used by corporate marketing departments to attract qualified buyers to Web sites for years. And while many human resources leaders might know little or nothing about SEO, leading-edge companies seeking to win the talent acquisition wars are ....

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Detecting Online Commercial Intention (OCI) [ Source: International World Wide Web Conference Committee ]
January 2008- This paper focuses attention on capturing commercial intention from search queries and Web pages, when a user submits the query or browse a Web page and is about to commit or in the middle of a commercial activity, such as purchase, auction, selling or paid service. The authors call the commercial intentions behind a user’s online activities as OCI (Online Commercial Intention) and present the framework of building machine learning models to learn OCI based ....

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Detecting Online Commercial Intention (OCI) [ Source: International World Wide Web Conference Committee ]
January 2008- This paper focuses attention on capturing commercial intention from search queries and Web pages, when a user submits the query or browse a Web page and is about to commit or in the middle of a commercial activity, such as purchase, auction, selling or paid service. The authors call the commercial intentions behind a user’s online activities as OCI (Online Commercial Intention) and present the framework of building machine learning models to learn OCI based ....

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