Reporting 2.0 - A New Era in Business Reporting
[ Source: Synaptris ]
March 2008-
Despite its pride of place as the most widely used Information Management tool, Reporting has a severe limitation which significantly compromises its efficiency for business users. Reports are pre-defined at the time of design and cannot be modified by users to suit their current business need. It also poses a significant challenge to IT professionals as they are typically inundated with report change or new report requests to reflect the dynamic business environment.
Providing ....
Modeling Customer Lifetime Value Using Survival Analysis - An Application in the Telecommunications Industry
[ Source: SAS Institute ]
January 2008-
This white paper presents an application to model customer lifetime value, the net presents value of customers calculated profit over a certain number of months, using survival analysis techniques. Customer lifetime value is a powerful and straightforward measure that synthesizes customer profitability and churns risk at individual customer level. For existing customers, customer lifetime value helps companies develop customer loyalty and treatment strategies to maximize customer value. For newly acquired customers, customer lifetime value helps ....
Insights: Looking Outside Your Industry for Innovation
[ Source: Satyam Computer Services Ltd. ]
March 2008-
Executives at most companies recognize that today's need for innovation is greater than ever, and tomorrow's will be higher still. Customers are better informed, more demanding, and more likely to take advantage of increased market transparency. They see alternatives everywhere; if another company provides a better solution or product, they will know it, and switch to it quickly.
Unfortunately, innovation does not happen on its own. Some of the ....
Risk Management In The BPM Lifecycle
[ Source: Stevens Institute of Technology ]
January 2008-
Business Process Management (BPM) is considered an essential strategy to create and maintain sustainable competitive advantage. While researchers are anxious to identify critical success factors for the management of business process related projects, the risks associated with these projects have received considerably less attention. This paper provides an overview of risks associated with BPM projects along the phases of the BPM lifecycle. After a classification of the risks identified with the individual life cycle phases ....
Multistage Cross-Sell Model of Employers in the Financial Industry
[ Source: SAS Institute ]
January 2008-
In the Financial Services industry, the cross-selling and retaining of customers have become very important issues. These issues have been addressed via the development of many predictive models. These models have been designed to identify customers having a high likelihood of purchasing multiple products. However, the vast majority of these models have been done at the business-to-consumer level. The independent variables for these models have generally included transactional data: transaction frequency, amount of transaction and ....
Three Blind Men and an Elephant- The Power of Dashboards
[ Source: Tableau Software ]
March 2009-
Stephen Few, Principal of Perceptual Edge, reveals how dashboards make it easy to shift from one perspective to another while exploring and analyzing data, and pursuing every question that arises during the process.
Business people struggle every day to make sense of data, stumbling blindly, touching only small parts of the information, and coming away with a narrowed comprehension.
In this paper you'll learn how dashboards increase data comprehension through:
• Greater ....
Increasing Bank Profitability and Managing Risk with Business Intelligence
[ Source: Onward Systems Inc. ]
March 2009-
In the wake of IndyMac and many others, and the failures of both Freddie Mac and Fannie Mae, banks are worrying more and more about tracking their spending and making ends meet, trying to achieve profitable accounts while at the same time turning around riskier customer ventures. The nation’s banks are increasingly facing the credit crunch due to the sub-prime loan debacle. While financial stability and a surplus economy might be a mere vision of ....
Successfully Automating Decisions with Business Analytics
[ Source: SAS ]
April 2009-
Business analytics has been treated as an ad hoc activity in many corporations, often making it time-consuming, labor-intensive, and somewhat unpredictable. As a result of these shortcomings, corporations are getting much more interested in how analytical decisions can be embedded into business processes on an ongoing, repeatable basis. The goal of such efforts is to make analytical decision-making faster, more reliable, more consistent, and more aligned to the operational activities of the enterprise.
....
Making Sense Of Search Positions
[ Source: Ambergreen ]
June 2009-
What does monitoring your Google organic search positions mean to you? Grant Whiteside, technical director of Ambergreen, looks at the new developments that mean you can now work out exactly what the value of each organic search query was worth to you.
Next Generation Information Visualization
[ Source: Centrifuge Systems ]
June 2008-
The analysis problem today is very significant. Analysts of all types are overwhelmed with data which continues to grow at alarming rates. Traditional business intelligence tools are not able to satisfy the analysts need to interactively explore the data. As a result, these tools and current data visualization products are too hard to use, too static (they lack interactivity), too disconnected from the immediate needs of business users and too isolated. Interactive, visual exploration and ....