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Google Maps Helps Track Truck Fleets

FleetMatics is tying its GPS Vehicle Tracking software into Google's APIs to help companies keep their drivers on the right road.

Though people caught in Google Maps Street View pictures have lamented their lost privacy, that's nothing compared to the scrutiny livery drivers and truckers face.

On Wednesday, Google's enterprise group said that the company's Maps service now works with GPS fleet tracking software offered by FleetMatics.

The FleetMatics GPS Vehicle Tracking Solution lets businesses track their vehicles. And now it works with Google Maps API Premier. This allows businesses to include Google Maps that display the location of corporate vehicles on internal and partner Web sites. Such maps can also include vehicle speed, idle time, mileage, and start/stop times.

In other words, corporate managers now have insight into every doughnut break and wrong turn taken by drivers. No need for bumper stickers asking tailgaters to phone in the answer to the question, "How's My Driving?" Someone at headquarters probably already knows and isn't pleased.

In a statement, Lynda Silvestro, owner of New England limousine service Hoyt Livery, claims to have saved $73,000 in the year after adopting FleetMatics and expresses enthusiasm for the greater control and visibility that she expects a Google Maps interface will bring.

Google Maps API Premier starts at $10,000 per year, modified by page views for externally facing Web sites or by page views and number of vehicles tracked for internally facing sites. It includes a 99.9% uptime service-level agreement and customer support.

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