High Gas Prices Fuel Move To Online Shopping - InformationWeek
IoT
IoT
Mobile // Mobile Applications
News
4/22/2008
03:25 PM
50%
50%

High Gas Prices Fuel Move To Online Shopping

Round-the-clock shopping from home, free shipping, and lower prices were other reasons cited for buying things online.

The rocketing price of gas at the pump is driving many shoppers to their computers and online shopping instead of to brick and mortar stores, according to a survey released Tuesday.

The report, by business software supplier iCongo, found that one-third of the 2,363 adults surveyed said the high price of gasoline is making them more likely to shop online rather than at a retail store location.

"It's fair to say that consumers may be looking to fire up their computer more often than their car or truck when it comes to retail shopping," said Irwin Kramer, iCongo CEO, in a statement.

The survey, conducted by Harris Interactive, listed other reasons shoppers are increasingly turning to shopping online, but the high cost of gas is the latest impetus pushing shoppers to purchase online.

High on the list of reasons for shopping online is the fact that the practice enables shoppers to shop from home at any time -- 61% of survey respondents cited this advantage. Free shipping was mentioned by online shoppers as an important reason for shopping online and 55% said lower prices influenced them to shop online.

The iCongo survey also revealed that 45% of the respondents plan to use their upcoming U.S. federal tax rebate to make retail purchases -- a figure considerably higher than earlier predictions.

"Whether purchases are made online or in a store," Kramer said, "these rebate checks are going to have an effect on the overall economy."

Comment  | 
Print  | 
More Insights
Comments
Oldest First  |  Newest First  |  Threaded View
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
IT Strategies to Conquer the Cloud
Chances are your organization is adopting cloud computing in one way or another -- or in multiple ways. Understanding the skills you need and how cloud affects IT operations and networking will help you adapt.
Video
Slideshows
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll