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10/15/2013
11:21 AM
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Twitter Opens Direct Messages To Anyone

Users can receive direct messages from any follower, not only from people or brands they also follow. Here's how to opt in to the new setting.

 10 IT Leaders You Should Follow On Twitter
10 IT Leaders You Should Follow On Twitter
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It's probably happened to you before: You try reaching out to someone privately on Twitter but find that direct messages aren't enabled because they don't follow you back. Twitter is slowly rolling out a new option to fix this: A setting that lets you receive direct messages from any follower, regardless of whether or not you follow them.

To find this setting, navigate to your Settings page by clicking the gear icon at the top. Scroll to the "Content" subhead on that page -- listed under "Account" -- and find the "Messages" section. By default, the new option is opt in. It reads, "Generally, you must follow someone before they have the ability to direct message you. If you check this option, any Twitter user that follows you will be able to send you a DM, regardless of whether you decide to follow them back." Check the box to opt in and click "Save changes" at the bottom.

This new setting has pros and cons: If you work in a profession in which you're frequently messaged through @ replies requesting a follow-back so someone can message you privately, this new feature removes that barrier, making you more accessible to others. An obvious negative is the potential to receive an influx of unwanted or poorly targeted messages, clogging your inbox (and your phone, if you receive direct message alerts via text).

[ Facebook is failing to keep pace with Twitter on several fronts. Read 4 Ways Twitter Is Beating Facebook. ]

Enabling direct messages from all Twitter users may not yet be applicable to your account. Twitter is reportedly slowly rolling out the new setting to everyone.

This feature will likely be most appealing to brands and businesses, which can open up another channel of communication with customers to help resolve issues by responding privately. The inability to communicate privately with customers was highlighted earlier this year when a frustrated British Airways passenger tweeted the airline to complain that it had lost his father's luggage. The airline requested that the user send it a direct message, however the customer was unable to do so because the airline did not follow him.

In the last several months, Twitter has launched a number of updates and new ventures, including a partnership with a handful of television networks to integrate tweets into programming. Most recently, the social network relaunched Twitter Alerts, an emergency alert feature that messages users via push or SMS. It also rolled out related headline links, which add more context to newsworthy tweets, as well as push notifications for personalized recommendations for people to follow based on who others in your network have added recently.

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Kristin Burnham
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Kristin Burnham,
User Rank: Author
10/16/2013 | 6:27:56 PM
re: Twitter Opens Direct Messages To Anyone
I did the same -- we'll see how it goes.
David F. Carr
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David F. Carr,
User Rank: Author
10/16/2013 | 1:35:42 PM
re: Twitter Opens Direct Messages To Anyone
I just turned this on. Will report back if it's a problem.
David F. Carr
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David F. Carr,
User Rank: Author
10/16/2013 | 1:32:59 PM
re: Twitter Opens Direct Messages To Anyone
I don't see that, if it's an opt-in thing. As the article points out, it's likely to be customer services organizations who are active on Twitter, journalists looking for tips, and others who want more contact rather than less who will switch it on. If you don't want to be contacted by anyone outside of your network. leave it turned off.
mattgray
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mattgray,
User Rank: Apprentice
10/16/2013 | 11:36:22 AM
re: Twitter Opens Direct Messages To Anyone
This move will probably make Twitter vulnerable to spam..
www.aress.com
Nathan Golia
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Nathan Golia,
User Rank: Apprentice
10/15/2013 | 7:39:36 PM
re: Twitter Opens Direct Messages To Anyone
Exactly. I imagine any high-profile Tweeter won't want to, because if you look at what people say publicly to some celebrities, letting them get that direct channel in private seems sort of like installing a urinal in your living room.
David F. Carr
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David F. Carr,
User Rank: Author
10/15/2013 | 5:43:47 PM
re: Twitter Opens Direct Messages To Anyone
As long as the individual Twitter user gets to decide whether to enable this feature, this is a nice option. From the headline, I was worried that they were going to make this the default.

I'll probably turn this on, as long as I have the option to turn it off again later in the event of tweet spam.
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