News & Commentary
Content tagged with Software as a Service posted in November 2007
It's Time to Reinvent Your BI Strategy
News  |  11/19/2007  | 
Four trends are changing the face of business intelligence, according to a new report by Forrester Research. Here's the analyst's take on the shift along with ten suggested best practices for forging an up-to-date strategy.
Daptiv Partnership Is Tip of Cognos SaaS Iceberg
News  |  11/17/2007  | 
BI vendor says more than 40 partners are embedding its technology in software-as-a-service offerings and hosted applications.
QL2 Adds Market Intelligence Services To Online Platform
News  |  11/9/2007  | 
PriceTrack, ProductMix, MarketSpace and MarketVoice assist marketers in determining product and price mix, competitive positioning, and consumer opinions and preferences.


The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
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