If you look at vendor financials, the enterprise storage business seems stuck in neutral. But those flat revenue numbers mask a scorching pace of technical innovation, ongoing double-digit capacity growth in enterprises, and dramatic changes in how and where businesses store data.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.