Expensive, dysfunctional integration stymies efforts to gain full value from generations of investment in application systems. By supporting end-to-end business processes, a service-oriented architecture (SOA) promises to bridge foreign software lands.
Siebel Pharma Field Analytics Builds On Top Of Siebel Analytics 7.7 software and gives sales people offline analytical tools that can offer insight into physician prescription trends and information on call effectiveness.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
What The Business Really Thinks Of IT: 3 Hard TruthsThey say perception is reality. If so, many in-house IT departments have reason to worry. InformationWeek's IT Perception Survey seeks to quantify how IT thinks it's doing versus how the business views IT's performance in delivering services - and, more important, powering innovation. The news isn't great.