Google +1 Adds Social Element To Search
Facebook is the target as the company builds a social network around search results that lets people share recommendations for websites and online advertisers.
IBM Connects With Social Software
Jeff Schick, IBM's vice president of social software, gives a tour of the company's various social media applications and how he uses activity streams and communities throughout the day.
Broadvision's Clearvale Express Offers Free Social Media Capabilities
Broadvision has introduced Clearvale Express, a SaaS-based social networking/enterprise 2.0 application that makes it possible for a company to provide workers with a Twitter-like activity stream that lets you know what your colleagues are working on, collaborate on files and tasks, and build collaborative communities. Workers can follow other users and view a simple Facebook-like profile wall on each user of the company network within Clearvale Express. The application is a stripped down versio
Social Media Is Changing CRM
Facebook, Twitter, and other social channels are changing the way companies interact with customers, says Alex Dayon, executive VP of customer relationship management at Salesforce.com.
IBM Intros Social Media Analytics
The cloud-based Coremetrics Social and Unica email optimization suite help businesses assess the impact of social marketing initiatives.
Oracle Reports 37% Revenue Growth
Software revenue increased 19% from a year ago, reaching $6 billion, and gross margins for the hardware business Oracle acquired when it bought Sun Microsystems reached 55% in the most recent quarter.
14 Leading Social CRM Applications
Social CRM is a double-edged sword. It gives businesses a tremendous opportunity to easily communicate with consumers, rapidly answering questions and responding to concerns. But it also gives companies more chances to slip-up or to be perceived as being unresponsive or uncaring. That is why a growing number of organizations are stepping beyond the confines of traditional customer relationship management and incorporating social media into the next wave of CRM implementation.
Box Brings Content Management To The Cloud
ECM Cloud Connect can move information between more than 40 on-site enterprise content management systems like Microsoft SharePoint and EMC Documentum and Box's cloud platform.
Nimble CEO Outlines Vision For Social CRM
Jon Ferrara, the co-founder of Goldmine, describes how Nimble Contacts unifies communications streams such as email, Facebook, LinkedIn, Twitter, and Google Calendar in a Web-based dashboard for sales and customer service people.
Executives Flock To LinkedIn
Corporate leaders are shying away from Twitter, Facebook, and other consumer-oriented sites and embracing LinkedIn and specialty business networks, according to the Society for New Communications Research.
Seesmic Desktop Adds Yammer Plug-In
Facebook, Twitter, and LinkedIn are among the social networking content streams available via the Seesmic client due to integration with Yammer.
Oracle Integrates Crowdsourcing Into CRM
Accept 360's product innovation management app allows companies to capture and share ideas directly within their On Demand customer relationship management software.
Twitter Must Turn Over Records In Wikileaks Case
ACLU and Electronic Freedom Foundation plan to appeal a judge's ruling, siding with the U.S. government, requiring the microblogging site to release information on three users who had contact with Wikileaks.
Chrysler Addresses Twitter Foul-Up
Automaker takes steps to protect its brand after a social media agency employee -- since fired -- posted an offensive tweet on its feed.
SinglePlatform Helps SMBs Manage Online Presence
With an emphasis on driving calls instead of clicks, online marketing vendor offers a unified portal for restaurants and other local businesses trying to keep up with the complex Web of social, mobile, and location-based sites.
YouTube Acquires Next New Networks
Google will pay less than $50 million for the company, which has produced viral video hits such as "Bed Intruder" and "Double Rainbow."
70% Of SMBs Plan To Use Social Media
Most smaller businesses have a social media strategy for the next 12 months, although nearly half say they don't know how it will help them, a Techaisle study finds.
10 Crowdsourcing Success Stories
We looked at 10 applications of the crowdsourcing concept for business. They cover the broad disciplines of marketing, advertising, product development, customer service, public relations, human resources, outsourcing, project management, Web development, coding, social media, and quality assurance. In some cases, crowdsourcing is the business. Some companies, such as Netflix, have put a mighty fine price tag on their crowdsourced efforts. Others, like Dell and Starbucks, utilize the concept on
Twitter Updates iPhone, iPad App
The software simplifies access to photos, links, and communications tools, although some Apple iOS users don't like the new Quick Bar feature.