News & Commentary
Content tagged with Social posted in July 2011
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Zynga Co-Founder Joins New Team
News  |  7/31/2011  | 
KIXEYE is the yin to Zynga's yang, as social games explode.
BrainYard News Briefs: Polycom Adds SMB Videoconferencing Options
News  |  7/29/2011  | 
Personalization for WordPress and Joomla. Secure email as a service. A new mobile and social promotions service.
Social Media Engagement: Feds Need Better Policies
News  |  7/29/2011  | 
Guidelines for use of Facebook, Twitter, and other social media are being developed by federal agencies, but the GAO says they must do more to address records management, privacy, and security.
Jive Apps Seek Enterprise Rigor, Consumer Cool
News  |  7/29/2011  | 
Jive gathers Apps Market partners to discuss creating consumer quality apps with enterprise power.
In Case of Emergency, Check Twitter
News  |  7/29/2011  | 
Facebook, Twitter, and similar social media tools can enhance disaster preparedness and emergency response, according to New England Journal of Medicine commentary.
Twitter Pushes Ads Into User Timelines
News  |  7/28/2011  | 
Promoted Tweets will now appear in the stream that users see, augmenting the Twitter search advertising the microblogging service introduced last year.
Hearsay Helps Big Social Marketing Campaigns Get Local
News  |  7/28/2011  | 
Social software specialist broadens support for launching major marketing campaigns with corporate control and local customization.
Gmail: A Cure For Outdated Email Addresses
News  |  7/27/2011  | 
Google's social marketing campaign targets users of,, or email with an "intervention" to save friends from "embarrassingly out-of-date" email addresses.
Facebook For Business Debuts, Watch Out Google?
News  |  7/27/2011  | 
Not a new service; rather, it's a portal to help businesses understand social marketing.
Newest Enterprise Social App: Mentoring
News  |  7/27/2011  | 
Connecting employees and mentors online proves efficient, says Triple Creek, whose software has found fans in AT&T, Fannie Mae, and Agilent.
LinkedIn 'Apply' Button: 1-Click Job Application
News  |  7/26/2011  | 
New button, plug-in let job seekers submit LinkedIn profiles instead of job application forms.
VMware Never Said Virtualization Was Easy; Google+ Pains
Commentary  |  7/26/2011  | 
Griping about VMware price changes? It's time to get practical. As for early users of Google+, the bumps continue.
Socialcast Lets Businesses Invite Outsiders To Join Network
News  |  7/26/2011  | 
Enterprise social network adds options for including partners and customers.
Google+: Doing the Math
Commentary  |  7/25/2011  | 
Someone call MIT! Don Rose has reduced the entire Google+ phenomenon to one mathematical equation.
Are There Any Humans in Silicon Valley?
Commentary  |  7/25/2011  | 
Macromedia founder Marc Canter says you've got to automate global and scale local to succed -- and talk to people outside of the California milieu. That's why he's in Cleveland.
Google+ Profiles: Just What Gets You Booted?
News  |  7/25/2011  | 
Pseudonyms, odd spellings, and branded profiles get users kicked off Google+ without warning, but you can appeal.
Moxie Upgrades Social Customer Portal Personalization
News  |  7/25/2011  | 
Customer Spaces now can integrate data such as purchase history and past support interactions for smarter personalization of what customer sees.
First Look: Google+ Ultimate
News  |  7/25/2011  | 
Google+ Ultimate lets you control various aspects of how Google+ presents itself in your browser
Google+ All BYTE Coverage
News  |  7/24/2011  | 
Google+ is now open without invites. Here's a running list of BYTE's Google+ coverage.
Keep Others From Sharing Your Circle Posts on Google+
News  |  7/23/2011  | 
Here's how to disable sharing private conversations on Google+
Google+: We Screwed Up
News  |  7/22/2011  | 
Google's shutdown of Profiles created by businesses has Google+ users crying foul.
Could Social Media Flub Cost You $4.3 Million?
News  |  7/22/2011  | 
What can a social media mistake cost your company in fines, litigation, or loss of customer trust? A new survey reveals some interesting data points.
Google+: Should You Have A 'Frenemies' Circle?
Commentary  |  7/22/2011  | 
Google+ could help you keep your friends close, keep your enemies closer, says social media expert. But beware some dangers.
Google Closes Google Labs
News  |  7/21/2011  | 
CEO Larry Page says the company is putting "more wood behind fewer arrows."
Google+ Headaches: What You Need to Know
Commentary  |  7/21/2011  | 
BYTE’s Steve Krause tracked down Google+ pain points--so you can avoid headaches with the new social service.
Acquia Raises $15 Million, Plans Drupal Sales Push
News  |  7/21/2011  | 
The specialist in commercial support for open source content and community management will use the money to gain share in the social software market.
Capgemini's New Outsourcing Play: Social Media Management
News  |  7/21/2011  | 
International services firm offers labor, expertise for managing social media as a customer channel.
What Keeps Google Awake at Night?
News  |  7/21/2011  | 
Google+ Commentary by Gina Smith and teamBYTE members.
2 Ways SMBs Make Social Pay: Development, Recruiting
News  |  7/20/2011  | 
Your company may have thousands of likes and followers, but what's that worth? For social projects with proven ROI, think recruiting and referrals.
Verint Buys Vovici, Marries Survey, Social Data
News  |  7/20/2011  | 
Can now combine call center monitoring, social listening, and structured surveys in Voice of the Customer platform.
Social Media Marketing: Campaign Automation Boosts ROI
News  |  7/19/2011  |'s pre-fabricated content bundles and scheduling tools have enabled some SMBs to enhance social media campaigns and save time.
Google+ Has 5 Minuses
Commentary  |  7/19/2011  | 
Some of the missing pieces ought to be coming soon, but how did search wind up being one of them?
Tools To Help Analyze Mountains Of Social Data
Commentary  |  7/19/2011  | 
Big data tools can help analyze and find value in large data sets generated by social media.
How To Transfer Photos from Facebook to Google+
News  |  7/19/2011  | 
It's easy to move your photos from FaceBook to Google+
Marc Canter: My Life As a Social Network
News  |  7/18/2011  | 
Macromedia co-founder and BYTE video columnist Marc Canter knows social networks -- because he was there first.
Facebook Developers Face Deadlines On Security
News  |  7/18/2011  | 
Facebook tightens security and authorization requirements for app integration. Some voluntary changes will soon become mandatory.
Snubbed By Google+, Hacker Group Promises Alternative Network
News  |  7/18/2011  | 
Developers claiming to represent the Anonymous hacker collective say they will launch their own social network free of tyranny.
Microsoft To Launch Social Networking Site?
News  |  7/18/2011  | 
Leaked "Tulalip" project may be a response to Google+, but for now Redmond is playing it coy.
Preview: Google+ Mobile
News  |  7/18/2011  | 
The Google+ Mobile App for Android is surprisingly mature at this stage of the game.
The BYTE That COIT Built
Commentary  |  7/15/2011  | 
How the consumerization of IT worked for BYTE.
Google Elevates Summer Heatwave
Commentary  |  7/15/2011  | 
Google's success with consumers should cause businesses to take note. Android, Chromebook, and Google+ all have potential to disrupt enterprise IT, and possibly in very good ways.
Google News Gets Gamified
News  |  7/15/2011  | 
Social elements are popping up throughout Google's services, and Google is encouraging its users to open up and share more.
4 Things IT Can Do To Embrace Social Networking
Commentary  |  7/15/2011  | 
Even if your organization has a social media policy and you're an engaged IT leader, it will take several iterations to get this right.
BrainYard News Briefs: Yammer And Badgeville
News  |  7/15/2011  | 
Better SharePoint integration, Windows Phone app coming to Yammer. Gamification company BadgeVille raises $12 million.
How Cloud Collaboration Boosts Efficiency
News  |  7/15/2011  | 
HyperOffice focuses on simple task management and email integration. Here’s how one SMB uses the hosted collaboration suite to meet Fortune 500 expectations.
Should Enterprise Software Be Just Like Facebook?
Commentary  |  7/15/2011  | 
Enterprise social networks are often adopted to be "like Facebook for our company." But there are a few Facebook characteristics you shouldn't be so quick to imitate.
Google Booming: Strong Earnings Easily Beat Estimates
News  |  7/14/2011  | 
Never mind the record quarterly revenue, CEO Larry Page is "super excited" that Google+ has surpassed 10 million users.
Wordpress Customization Gets Easy
News  |  7/14/2011  | 
Platform Pro brings drag-and-drop simplicity to laying out and configuring a unique Wordpress website.
5 Steps To Google+ Compliance
News  |  7/14/2011  | 
Your business can gain the benefits of social media marketing and collaboration without risking a compliance nightmare. Here's how.
Social Shopping Comes To Enterprise IT
News  |  7/13/2011  | 
Spiceworks adds a request for quote feature to its online community for IT managers.
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