The Enterprise Social Software Measurement Pyramid
Measurement remains a bug bear for internal social business initiatives. Some enterprise social software tools are implemented with little or zero budget, with an expectation that even if the return isn’t measured it is expected to be positive. In part, this approach is driven by the difficultly of measuring the impact of social tools in the workplace.Businesses that do decide to measure the impact of the enterprise social software they have introduced can still run into problems if they do not have base line metrics to compare against. Without knowing where you started, you may not be able to prove that the technology has provided a direct,
What the influencers are saying
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Anthony Poncier
The Enterprise Social Software Measurement Pyramid: http://t.co/GkMGnNHh via @oberard @arayrole
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Demain la veille
The Enterprise Social Software Measurement Pyramid http://t.co/EtpHUqNs via @zite
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Olivier Berard
+1 The Enterprise Social Software Measurement Pyramid by @chieftech http://t.co/7JsGDc6I #e20 #socbiz
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Bertrand Duperrin
"The Enterprise Social Software Measurement Pyramid " http://t.co/NV8pFdDO
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chieftech
Talking about measuring internal #socbiz on the #Ibmsocialbiz panel this morning - see my Measurement Pyramid post http://t.co/SPYAt7oC #e20
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