Anytime an MSP can help an SMB client level the playing field to compete more evenly with larger rivals, it is a major selling point for their services. As detailed in a recent white paper from Intuit, “The New Data Democracy,” managed solutions and services that allow SMBs to collect, sift and analyze Big Data are becoming a huge client draw.One way Big Data can help SMBs compete with or even outdo larger organizations is by allowing them to engage in highly personalized customer interactions and transactions – and even B2B enterprises still serve some sort of end “customer.” In addition to allowing deeper mining of multichannel behavior customers