Software // Information Management
News
10/31/2007
04:20 PM
50%
50%

AT&T's Yellowpages.com Introduces Mobile Search Products

The applications are part of AT&T's recent initiatives to make it easier for people to conduct mobile searches.

Yellowpages.com this week rolled out several new mobile products, including a Web-based application for Apple's iPhone and a free downloadable app for other types of cell phones.

Yellowpages.com, which operates as a subsidiary of telecom carrier AT&T, introduced new applications as part of two recent initiatives to make it easier for people to conduct mobile searches.

"More and more, consumers expect to access our comprehensive database of local businesses whenever and wherever they choose. Yellowpages.com's new mobile features represent another choice we're providing to make it as easy as possible for people to connect to their world," said Charles Stubbs, president and CEO of Yellowpages.com, in an e-mail.

The first application is designed for iPhone and iPod Touch users, since it's Web-based and can be accessed on the devices' Safari Web browsers. Users can find local businesses and services by going to www.yellowpages.com, as well as access other information like user ratings, maps, and driving directions.

Apple's capabilities in the iPhone and the iPod Touch allow users to tap on any phone number in a directory and dial it automatically. The Yellowpages.com application has been optimized for the devices' touch-screen and keyboard interface. Additionally, pages on the screen can be viewed both vertically and horizontally.

In order to access the application on the iPod Touch, users need to be connected to the Internet through a Wi-Fi hotspot.

The second offering is a free, downloadable application that's compatible with 20 AT&T cell phone models. The application serves up listings for local restaurants, ATMs, gas stations, and airports, which can be saved as "favorites" for future use. It also comes with the auto-complete feature for faster searches. The feature remembers previously searched terms and fills them in automatically in the search field. Users with GPS-enabled cell phones can map a location and get driving directions.

Other mobile applications recently launched by Yellowpages.com include YP411 for receiving up to three local listings via text messages, Send to Mobile for sending search results from a desktop to a cell phone, and a WAP browser application optimized specifically for cell phones.

Comment  | 
Print  | 
More Insights
The Agile Archive
The Agile Archive
When it comes to managing data, donít look at backup and archiving systems as burdens and cost centers. A well-designed archive can enhance data protection and restores, ease search and e-discovery efforts, and save money by intelligently moving data from expensive primary storage systems.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest, Dec. 9, 2014
Apps will make or break the tablet as a work device, but don't shortchange critical factors related to hardware, security, peripherals, and integration.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.