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 Kevin C. Desouza
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Associate Dean, Research, College of Public Programs, Arizona State University
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Dr. Kevin C. Desouza serves as the Associate Dean of Research at the College of Public Programs and is an Associate Professor in the School of Public Affairs at Arizona State University. He is also serving as the Interim Director of ASU's Decision Theater. His most recent report examines how CIOs in public agencies are grappling with the challenges of big data.

Articles by Kevin C. Desouza
The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
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