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 Charles Araujo
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Profile of Charles Araujo

Founder & CEO, IT Transformation Institute
News & Commentary Posts: 4

Charles Araujo, Founder and CEO of the IT Transformation Institute, is a recovering consultant and accidental author of the book The Quantum Age of IT: Why Everything You Know About IT Is About to Change. He is an internationally recognized authority on IT leadership and liberally shares his message of hope about the future of IT and what it means for all of us.  You can follow him at @charlesaraujo.

Articles by Charles Araujo
posted in April 2014
The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
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