Author
 Tony Byrne
Twitter
RSS
E-Mail

Profile of Tony Byrne

News & Commentary Posts: 59
Tony Byrne is the president of research firm Real Story Group and a 20-year technology industry veteran. In 2001, Tony founded CMS Watch as a vendor-independent analyst firm that evaluates content technologies and publishes research comparing different solutions. Over time, CMS Watch evolved into a multichannel research and advisory organization, spinning off similar product evaluation research in areas such as enterprise collaboration and social software. In 2010, CMS Watch became the Real Story Group, which focuses primarily on research on enterprise collaboration software, SharePoint, and Web content management.
Articles by Tony Byrne
posted in May 2007

Ten Steps to a Successful Vendor Demo

5/25/2007
I've been attending a lot of vendor demonstrations on behalf of clients recently. These are in-person demos, typically following a tight script, after a set of vendors has been selected following written proposals. More often than not, the demos don't turn out very well. Sometimes the customer is ill-prepared. But more frequently, the vendor just flubs it. Demos are important for vetting finalists for any proof-of-concept, and customers could really benefit from better ones.

Post a Comment
The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek - July 21, 2014
Our new survey shows fed agencies focusing more on security, as they should, but they're still behind the times with cloud and overall innovation.
Flash Poll
Video
Slideshows
Twitter Feed
InformationWeek Radio
Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.