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 Rajan Chandras
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Profile of Rajan Chandras

News & Commentary Posts: 128
Rajan Chandras has over 20 years of experience and thought leadership in IT with a focus on enterprise data management. He is currently with a leading healthcare firm in New Jersey, where his responsibilities have included delivering complex programs in master data management, data warehousing, business intelligence, ICD-10 as well as providing architectural guidance to enterprise initiatives in healthcare reform (HCM/HCR), including care coordination programs (ACO/PCMH/EOC) and healthcare analytics (provider performance/PQR, HEDIS etc.), and customer relationship management analytics (CRM).
Articles by Rajan Chandras
posted in February 2010
The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
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