President, Storage Switzerland
News & Commentary Posts: 43 George Crump is president and founder of Storage Switzerland, an IT analyst firm focused on the storage and virtualization segments. With 25 years of experience designing storage solutions for datacenters across the US, he has seen the birth of such technologies as RAID, NAS, and SAN. Prior to founding Storage Switzerland, he was CTO at one the nationís largest storage integrators, where he was in charge of technology testing, integration, and product selection. George is responsible for the storage blog on InformationWeek's website and is a regular contributor to publications such as Byte and Switch, SearchStorage, eWeek, SearchServerVirtualizaiton, and SearchDataBackup.
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.