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 Alok Misra
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Profile of Alok Misra

Cofounder & Principal, Navatar Group
News & Commentary Posts: 3

Alok Misra is a Cofounder & Principal at Navatar Group, the financial services industry cloud provider. A prominent cloud expert, he writes regularly about business aspects of the cloud, for several publications. Alok spent his early career at Deloitte and PwC, before founding Navatar. He has authored the book, "Thinking of ... Force.com as your key to the Cloud Kingdom," and several cloud whitepapers. He also serves on the board of a United Way.

Articles by Alok Misra
posted in February 2011
The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
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