Author
 James Kobielus

Profile of James Kobielus

News & Commentary Posts: 13
James Kobielus is IBM's Big Data Evangelist. He is an industry veteran who spearheads IBM's thought leadership activities in big data, data science, enterprise data warehousing, advanced analytics, Hadoop, business intelligence, data management, and next best action technologies. He works with IBM's product management and marketing teams across the big data analytics portfolio. Prior to joining IBM, he was a leading industry analyst, with firms including Forrester Research, Current Analysis, and Burton Group.
Articles by James Kobielus

Use Analytics to Spotlight Customer 'HEROes'

10/27/2010
Most people in communities are essentially there for the ride, contributing little while benefiting from whatever resources the more generous among them have chosen to share... That's fine, as long as you keep encouraging actively engaged individuals -- whom Forrester refers to as CRM Highly Empowered & Resourceful Operatives (HEROes) -- to keep the useful content coming.

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Data Analytics: Key to Process Optimization

9/1/2010
Rome was not reinvented in a day. Your enterprise business processes won't turn around overnight either. You'll need to re-engineer processes while you continue to run a business -- albeit one with many buried layers, some splendid ruins, and many construction projects that cause never-ending traffic snarls.

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Social Media Analytics vs. Social Network Analysis

7/27/2010
Is there a real difference between these two terms, or are you seeing double? My initial impetus for a podcast on leveraging the power of social media and social networks to manage your brand was to spell out the chief distinctions between these two terms...

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Agile Data Warehousing: Do You Scrum?

7/21/2010
When IT professionals speak of "agile development," they could be referring to any of countless overlapping schools of thought. It's best to tread lightly and keep an agile mind to find some hybrid or innovative approach that specifically meets your needs.

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Enterprise-Grade Hadoop for Petabyte Analytics

7/7/2010
Hadoop is riding the hype wave right now. You'll find many IT professionals who know just enough about Hadoop to be dangerous in a cocktail party setting, but not enough for their own comfort to respond to grilling from the chief technology officer or the geekier business executives.

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Harnessing Real-time Process Analytics

4/2/2010
What do you need for a full-featured process analytics platform?... Here's a little peek ahead at what I plan to share on this topic at the May 26-28 Forrester Information Technology Forum in Las Vegas...

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How Many People Use Advanced Analytics?

3/23/2010
Approximately one in three companies implementing traditional BI also uses advanced analytics. In other words, if, say, 3 percent of employees in BI-implementing firms use traditional BI, that would correspond to 1 percent of those firms' employees using advanced analytics...

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