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 David Nour
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Profile of David Nour

CEO, The Nour Group, Inc.
News & Commentary Posts: 5
David Nour is an enterprise social strategist and thought leader on Relationship Economics, the quantifiable value of business relationships. In a global economy that is becoming increasingly disconnected, The Nour Group, Inc. has attracted consulting engagements from HP, Siemens, Gen Re and over 100 marquee organizations in driving unprecedented growth through unique return on their strategic relationships. Nour has pioneered the phenomenon that relationships are the greatest off balance sheet asset any organizations possesses, large and small, public and private. He is the author of several books including the best selling Relationship Economics - Revised (Wiley, 2011), ConnectAbility (McGraw-Hill, 2010), The Entrepreneur's Guide to Raising Capital (Praeger, 2009) and the Social Networking Best Practices series. He is most excited about his newest book: Return on Impact - Leadership Strategies for the age of Connected Relationships (ASAE, 2012).
Articles by David Nour
posted in May 2013
The Business of Going Digital
The Business of Going Digital
Digital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.
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