News & Commentary Posts: 2 Wendy Schuchart is a technology journalist with more than a decade experience in enterprise IT. Most recently, Schuchart was the senior site editor of TechTarget's CIO Media Group. She has also served as section editor for UBM's Network Computing and Secure Enterprise. Connect with her on Twitter @wendyschuchart
The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.