To pull out of its death spiral BlackBerry needs a financial savior -- plus the willingness to promote the heck out of cool-but-neglected features like the keyboard and multitasking.
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The Business of Going DigitalDigital business isn't about changing code; it's about changing what legacy sales, distribution, customer service, and product groups do in the new digital age. It's about bringing big data analytics, mobile, social, marketing automation, cloud computing, and the app economy together to launch new products and services. We're seeing new titles in this digital revolution, new responsibilities, new business models, and major shifts in technology spending.