SAP: Advanced Analytics Not Just For PhDs Anymore - InformationWeek
Data Management // Big Data Analytics
12:06 PM
Connect Directly
Moving UEBA Beyond the Ground Floor
Sep 20, 2017
This webinar will provide the details you need about UEBA so you can make the decisions on how bes ...Read More>>

SAP: Advanced Analytics Not Just For PhDs Anymore

New SAP offering exploits recently acquired KXEN software, which helps business users build and tweak predictive models in automated ways.

Comment  | 
Print  | 
Newest First  |  Oldest First  |  Threaded View
IW Pick
User Rank: Apprentice
12/10/2013 | 11:32:11 PM
Re: A Deeper Level of Analytics
Great article Doug and indeed great points made via your comments.  Running serious math is important and it's a sophisticated discipline.  However, the era where users had to go through a huge learning curve because the software and methodoloiges of the past were cumbersome, is over.  What we are talking about now is not so much about just 'data democracy' but about bringing forth tools that can help all users interact with data with more ease.  The new approaches available to data scientists promote collaboration and openess as opposed the old paradigm, where a few could code their way through problems in isolation.  The market is ready for it too: new generations coming into the workforce are more 'data-literate' than their parents. The data sources we now have access to are more plentiful and diverse.  The economics and expectations around enterprise software have changed.  It's time to harness the potential of Data Science and spread it across companies and departmnents so more of them can become predictive enterprises.

Analytically Yours,

Bruno Aziza, Alpine Data Labs

D. Henschen
D. Henschen,
User Rank: Author
12/9/2013 | 10:37:16 PM
Re: A Deeper Level of Analytics
The point is that doing predictive analysis should not be like brain surgery. Earlier this year Forrester pointed to progress being made by a number of vendors to make anlytics easier, and it encouraged the rest of the industry to follow suit. Simplified data-access, easier process workflows and automated modeling and scoring tools are among the innovations that have been applied to the problem. In short, the software can be smarter, eliminating some of the labor intensive and iterative steps required by earlier generations of software.   
User Rank: Strategist
12/9/2013 | 5:24:34 PM
It is rocket science
It is rocket science. We can ease the pain of coming up with business intelligence and predictive analytics by building ease of use front ends for specific areas. And we can keep making it easier to visualize what's in the data or work with models using pre-defined data. But coming up with the specific intelligence you're looking for from data sets that are unique to you, that's still a challenge. It takes someone who can write a custom algorithm.
User Rank: Author
12/9/2013 | 3:35:32 PM
Re: A Deeper Level of Analytics
Doug, we've been hearing about "analytics for the masses" for at least a few years now. What's the biggest obstacle? Is the software still too complicated? Will the needed expertise always be too advanced and specialized (we don't hear about the need for brain surgery for the masses)?
D. Henschen
D. Henschen,
User Rank: Author
12/9/2013 | 3:22:24 PM
A Deeper Level of Analytics
Founded in 1988, KXEN has been at the analytics game for a long time. SAP, on the hand, has done advanced analytics for only about five years. The original product developed by BusinessObjects was based on technology licensed from SPSS (before that company was acquired by IBM). The SAP Predictive Analysis module introduced about 18 months ago replaced the SPSS code base with new tools and added an extensive library of analytics based on the R statistical language. I've talked to a few BusinessObjects customers that are experimenting with Predictive Analysis, but KXEN has more than 500 customers concentrated in financial services, telecom, and retailing.

So what's first on your list: helping advanced users automate and be more productive or exposing predictive modeling capabilities to business users?
How Enterprises Are Attacking the IT Security Enterprise
How Enterprises Are Attacking the IT Security Enterprise
To learn more about what organizations are doing to tackle attacks and threats we surveyed a group of 300 IT and infosec professionals to find out what their biggest IT security challenges are and what they're doing to defend against today's threats. Download the report to see what they're saying.
Register for InformationWeek Newsletters
White Papers
Current Issue
IT Strategies to Conquer the Cloud
Chances are your organization is adopting cloud computing in one way or another -- or in multiple ways. Understanding the skills you need and how cloud affects IT operations and networking will help you adapt.
Twitter Feed
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.
Flash Poll