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Big Data's Surprising Uses: From Lady Gaga To CIA

Ellis Booker December 17, 2012 09:06 AM As big data analytics rapidly become mainstream, the technology shows promise in many unexpected places. Check out who's tapping into big data.

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Big Data's Surprising Uses: From Lady Gaga To CIA

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M2M

Imagine a world with ubiquitous wireless devices and sensors, all interacting and communicating their status and activities. That machine-to-machine (M2M) future, which is already happening in industrial settings, is starting to break out into the consumer market thanks to developments like NFC and Bluetooth 4. Big data analytics will be essential for companies looking to create services on top of these cacophonous communication networks.

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