Amazon's 7 Cloud Promises: Hype Vs. Reality
May 01, 2012 09:05 AM Amazon says cloud computing is an indispensable enabler of seven important computing transformations. We hype-test the promises with a few reality checks.
Amazon Promise #7: Mobile And Cloud Go Together Like PB&J
Mobile is a hot trend, and when agility matters, cloud-based approaches have real appeal. Jon Brendsel, PBS's VP of products, says his network could not have scaled to meet fast-growing mobile video viewing demand without AWS. PBS serves up content and streaming video to more than 30 million unique visitors per month and an average of 115,000 unique mobile visitors per day. The network's AWS-based mobile architecture includes nearly 70 databases running on Amazon EC2 and more than 170 storage "buckets" on the Amazon S3 storage service.
Three years ago, PBS was serving up about 200 terabytes of streaming video per month. Today, one year after the debut of a PBS iPad app, the content provider is streaming more than 40 petabytes of video per month. "We've grown a lot, but with Amazon's infrastructure, we're set to scale significantly," Brendsel says.