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How Starbucks Taps 7 Tech Trends

Chris Murphy December 12, 2011 08:00 AM Starbucks put mobile payments on the menu early, but it's just warming up with cloud computing and big data analytics. Here are 7 ways that Starbucks CIO Stephen Gillett, InformationWeek's 2011 Chief of the Year, utilizes emerging tech.

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Starbucks And Social

My Starbucks Idea, launched in 2008, still thrives as an online suggestion box where customers vote ideas up or down. Starbucks' Facebook page, with 26 million "Likes," is another source of customer ideas, while also letting people send gift cards using the social network.

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2010 Chief Of The Year: Procter & Gamble CIO Filippo Passerini

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2008 Chief Of The Year: Amazon CTO Werner Vogels

2007 Chief Of The Year: Harrah's Entertainment CIO Tim Stanley

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By The Numbers

Base: 417 respondents at organizations using or planning to deploy data analytics, BI or statistical analysis software
Data: InformationWeek 2013 Analytics, Business Intelligence and Information Management Survey of 541 business technology professionals, October 2012

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