Slideshows

How Starbucks Taps 7 Tech Trends

Chris Murphy December 12, 2011 08:00 AM Starbucks put mobile payments on the menu early, but it's just warming up with cloud computing and big data analytics. Here are 7 ways that Starbucks CIO Stephen Gillett, InformationWeek's 2011 Chief of the Year, utilizes emerging tech.

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Starbucks And Big Data Analytics

Starbucks is rolling out a Siebel CRM system that will enable new options for analyzing customer and product trends and delivering more personalized marketing.

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By The Numbers

Base: 417 respondents at organizations using or planning to deploy data analytics, BI or statistical analysis software
Data: InformationWeek 2013 Analytics, Business Intelligence and Information Management Survey of 541 business technology professionals, October 2012

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