6 Reasons To Want Windows 8 Ultrabooks
November 01, 2012 09:06 AM Ultrabooks got off to a slow start -- but thanks to new Intel chips, Windows 8 and creative form factors, 2013 might be the breakout year.
Reason 2: Power Of Touch
In an interview, Nadia Steere, who directs Intel's marketing and corporate relationships with Microsoft, said that "people want touch on a PC." The function isn't just an appeal to users, she elaborated, but to developers as well.
"Seeing the software companies coming back to optimizing and writing for Windows," she remarked, "is what reinvigoration is all about: getting people excited to go invest in this ecosystem."
Indeed, though the lead-up to Windows 8 frustrated at least some developers, touch-optimized apps are a growing part of the OS's apps catalog, promising more intuitive operation, improved productivity and new ways to use content.