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12 Tech Startups To Watch, For SMBs

Kevin Casey November 09, 2011 09:20 AM Keep your eye on these 12 innovative technology firms that will step into the limelight at the Under the Radar Conference in San Francisco.

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Ginzametrics

"Everyone here loves Ginzametric--it's really amazing," Landa said. In short, Ginzametrics provides analytics for search engine optimization (SEO). Their platform tracks millions of keywords across its existing clients; the underlying goal is to give businesses action-oriented insights they can tailor to different search engines. That's something that time- and budget-conscious SMBs will appreciate, particularly if their current SEO efforts take a shotgun approach. Ginzametrics integrates with Google Analytics, Omniture SiteCatalyst, and other applications.

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By The Numbers

Base: 417 respondents at organizations using or planning to deploy data analytics, BI or statistical analysis software
Data: InformationWeek 2013 Analytics, Business Intelligence and Information Management Survey of 541 business technology professionals, October 2012

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