Commentary
An Unbelievable Secret
Psssst: A self-help bestseller is blowing sunshine up our skirts.
Psssst: A self-help bestseller is blowing sunshine up our skirts.
More Insights
White Papers
- Creating the Enterprise-Class Tablet Environment - by Yankee Group
- How To Regain IT Control In An Increasingly Mobile World - by BlackBerry
Reports
More >>Webcasts
- Maximize ROI with Database Consolidation onto Private Clouds
- Outsourcing Security: What Every Potential Cloud Security Customer Should Know
If your widget business is not a success, it's because your negative thoughts are crippling sales. You are killing deals and strangling opportunities with your dark thoughts.
That's what a book called The Secret, suggests, anyway. Edited by Rhonda Byrne, and excerpted here, The Secret has sold an estimated 1.75 million copies. That's more than the latest Harry Potter. A DVD version has sold upwards of 1.5 million copies.
"The main idea of The Secret is that people need only visualize what they want in order to get it", writes Peter Birkenhed on Salon.com. This idea is called "The Law of Attraction" and Oprah Winfrey, one of the world's wealthiest and most influential women, endorses the notion.
Birkenhed skewers her for it: "By continuing to hawk 'The Secret', a mishmash of offensive self-help cliches, Oprah Winfrey is squandering her goodwill and influence," he writes.
The book has a blame-the-victim stink to it:
The only reason any person does not have enough money is because they are blocking money from coming to them with their thoughts.
If you can no longer comfortably button your coat, don't blame the gobs of ice cream you shovel down your piehole nightly. Blame your traitorous mind:
The condition of being overweight was created through your thought to it. To put it in the most basic terms, if someone is overweight, it came from thinking "fat thoughts," whether that person was aware of it or not. A person cannot think "thin thoughts" and be fat.
Yup, there it goes again. Your infernal mind wants to keep your pockets empty and your pants too tight.
What, you don't buy it? Neither do I. If I did, I'd have to believe that anyone who is sick, out of work, poor… or fat is that way simply because he doesn't want badly enough to be healthy, happy, and prosperous. I'd have to believe that uninvited misery, misfortune, bad mojo -- call it what you like -- has no role in the outcome of any person's life.
Still think The Secret sounds plausible? Ask the soldiers housed at Walter Reed Army Hospital's Building 18 what they think of Byrne's book.
Or consider how one reader responded to Birkenhed's article about The Secret on Salon.com: "I have been daily visualizing George Clooney in my life for at least a decade. It hasn't worked yet."
What do you think of The Secret? Post a comment below.
- Cora Nucci is Editor of Small Biz Resource. You can email her here.
Related Reading
| To upload an avatar photo, first complete your Disqus profile. | View the list of supported HTML tags you can use to style comments. | Please read our commenting policy. | |
|
|
T-Shirt Giveaway: Each week we're selecting one great comment from our readers. The author of the comment will receive an InformaitonWeek Community t-shirt. So get posting! |
Subscribe to RSSResource Links
This Week's Issue
Technology Whitepapers
- Creating the Enterprise-Class Tablet Environment - by Yankee Group
- How To Regain IT Control In An Increasingly Mobile World - by BlackBerry
- The BlackBerry PlayBook tablet's Good Bones - by BlackBerry
- Red Alert: Why Tablet Security Matters - by BlackBerry
- New Visual and Wizard-Driven Paradigms for Exploring Data and Developing Analytic Workflows












