The InformationWeek -- Blogs
Digital Life

Topics:   Digital Life

  • Email this page E-mail this page
  • Print this page Print this page
  • Bookmark and Share
  • icon

Slimeball Typo Squatters Take Social As Well As Financial Toll


Posted by Alice LaPlante, Apr 16, 2007 03:58 PM

An anecdote: I finally agreed to buy my pre-teen daughter an iPod (after making her jump through hoops to convince me she wouldn't immediately lose it). As part of our due diligence, I set her on a Web quest to research our purchasing options.

One of the places I told her to check was Craigslist, always a favorite virtual first stop for information on a bunch of topics. I heard her typing, then a sharp gasp of horror. Which I promptly echoed as I looked over her shoulder. There, in living color, was an XXX site displaying some of the most explicit pornographic images I've ever encountered (OK, I'm sheltered. But still.). She'd made a typo--I won't dignify the site by linking to it here. We were victims of a particularly vicious example of typo squatting.

We apparently aren't alone in experiencing this. Typo squatting--or purchasing a URL for the sole purpose of capturing ad revenue should someone mistype a popular domain name--is a very real and growing problem. Indeed, the World Intellectual Property Organization said in March that cybersquatting disputes in 2006 increased by 25% compared with 2005.

Craigslist.org alone showed a whopping 680 potential typo squatting domains at the time this article was written.

This not only results in massive losses in advertising and e-commerce revenue for legitimate sites, it also has a social toll. There were those images that I worry might be burned too vividly into my daughter's brain. There's the potential embarrassment should such a site pop up while at work or in a professional setting. There's even a legal angle--would stumbling on the kind of site that my daughter did count as illicit surfing for pornography and be grounds for being fired if it happened in the workplace? It seems to me that's a real danger.

What do you think? Have you ever had a particularly egregious typo squatting experience? Has it ever happened in a situation that you felt was particularly uncomfortable or potentially destructive? Tell us about it by responding to the InformationWeek blog.

« Are Cell Phones Killing All The Bees? | Main | Second Life Image: This Guy Looks Like He Has A Baaaaad Hangover »



Sign up now for the weekly InformationWeek Blog Newsletter.


This is a public forum. United Business Media and its affiliates are not responsible for and do not control what is posted herein. United Business Media makes no warranties or guarantees concerning any advice dispensed by its staff members or readers.

Community standards in this comment area do not permit hate language, excessive profanity, or other patently offensive language. Please be aware that all information posted to this comment area becomes the property of United Business Media LLC and may be edited and republished in print or electronic format as outlined in United Business Media's Terms of Service.

Important Note: This comment area is NOT intended for commercial messages or solicitations of business.