Commentary
Verizon Wireless Retakes The Lead In The U.S. Wireless Market
Verizon Wireless is once again the top U.S. carrier in terms of direct retail subscribers. According to researcher IDC, Verizon jumped back to the number one position in the U.S., edging out AT&T with 56.8 million subscribers compared with AT&T's 56.3 million. Verizon also held the top spot for wireless data revenue and data percentage of average revenue per user.Verizon Wireless is once again the top U.S. carrier in terms of direct retail subscribers. According to researcher IDC, Verizon jumped back to the number one position in the U.S., edging out AT&T with 56.8 million subscribers compared with AT&T's 56.3 million. Verizon also held the top spot for wireless data revenue and data percentage of average revenue per user.I remember being at a CTIA show a few years ago when Cingular Wireless agreed to acquire the old AT&T Wireless. At the time, the deal catapulted Cingular ahead of Verizon Wireless to make it the U.S. market leader. But, I also remember that Verizon Wireless at the time said they would eventually eclipse Cingular to reclaim the number one position in the U.S. market.
And now, true to their word, Verizon Wireless is back at number one, even if by the slimmest of margins.
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Will AT&T recapture the number market spot? Or is Verizon Wireless now poised to run away with the U.S. wireless market? What do you think?
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