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Four Reasons I Think Google May Try To Become A Carrier In India
AT&T this week applied for a license to offer wireless service in India. The move is AT&T's first step toward becoming a carrier in one of the fastest growing wireless markets. Will Google follow in AT&T's footsteps? Here is a look at AT&T's push into the Indian wireless market:
It's obvious AT&T will not be alone its quest to enter the Indian wireless market. Vodafone already is making a big push in India's wireless market and I expect other wireless carriers from outside India to follow. So if all these other companies are joining India's wireless party, why not Google? Now, this is just speculation on my part (at least for now), but if Google is threatening to buy spectrum in the U.S., why would it not try to gain access to India's wireless market as well? I mean, in the grander scheme of things, India will likely have as much say, if not more, over the future of the mobile Web than the U.S. Here are four reasons why I think Google might just try to follow AT&T's and Vodafone's lead. 1. Google sees its future in mobility. 2. Google needs the mobile Web to be open in every country. 3. Google already is in India's wireless market.
And let's not forget that at the end of August rumors circulated that Google was planning to launch the gPhone in India. If Google is already launching mobile apps and possibly planning to launch the gPhone, why not take the final plunge and enter the market as a service provider? Or at least work to get the rights to be a service provider and use that clout to make sure that its devices and apps run on all carrier networks? 4. By gaining the rights to offer wireless service, Google can better dictate the evolution of India's wireless market. What do you think? Do you think Google will try to enter India as a wireless service provider? Will they even make rumblings in this direction? Or is this just a crazy idea? Please share your thoughts. « A Technology Bubble? No Burst In Sight | Main | Oops, Blodget Does It Again, Prediciting Google At $2,000 A Share » |
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