Topics:
Information Management : Security
T.J. Maxx To Hold 'We Got Hacked' Sale
As part of class-action settlement for one of the most egregious breaches of consumer credit cards in U.S. history, T.J. Maxx plans to hold a special one-day sales event. Seriously? After failing spectacularly to protect more than 45 million credit and debit card numbers and other personal data, the TJX Corporation -- the parent company of T.J. Maxx, Marshall's, and other chains -- wants customers to plunk down those cards again. According to a legal notice issued by the corporation, the company will hold a future one-day sale of 15% off everything in its stores. I'm sure the marketing team will have its hands full trying to promote this event, so I'd like to help out by suggesting a few slogans: "We're hacking prices!" "Now you don't have to go to Vegas to gamble with your credit card!" "Attention shoppers: Check out our WEPcrack specials in aisle 3." "If I were you, I'd pay with cash." « Kidaro, Microsoft, And ... Struggling To Define Desktop Virtualization | Main | Rosedale Out As Second Life CEO » |
| Tomorrow's CIO: Do you have what it takes? Find out at the 2008 InformationWeek 500 Conference Sept. 14-16, St. Regis Resort, Monarch Beach, Calif. |
| Sign up now for the weekly InformationWeek Blog Newsletter. |