Commentary
AT&T Bungles Free Wi-Fi Offering. Again And Again And Again
Several months ago, AT&T teased iPhone owners with on-again / off-again free access to AT&T Wi-Fi hotspots. In the end, the service was canned. This morning, a URL on AT&T's web site once again offered free Wi-Fi to iPhone owners -- and it was yanked, yet again. AT&T, what's the story?Several months ago, AT&T teased iPhone owners with on-again / off-again free access to AT&T Wi-Fi hotspots. In the end, the service was canned. This morning, a URL on AT&T's web site once again offered free Wi-Fi to iPhone owners -- and it was yanked, yet again. AT&T, what's the story?This is bordering on ridiculous. It was bad enough several months ago. AT&T flip-flopped on the free Wi-Fi service several times in the course of one week. At one point, I was actually able to use the free services ... for one day. Then it went dark.
Today, I was pleased to see the early reports that the service was well and truly live. I found a real AT&T Web site that explained all the details, and that page linked to other sections of AT&T's Web site, providing iPhone users all the nitty-gritty they'd need to know to get up and going. Cool!
More Mobility Insights
White Papers
- The BlackBerry PlayBook tablet's Good Bones - by BlackBerry
- New Visual and Wizard-Driven Paradigms for Exploring Data and Developing Analytic Workflows
Reports
- Mobility’s Next Challenge: 8 Steps to a Secure Environment
- Time to Move: How to Ensure 'Mobility' Translates to 'Agility'
Webcasts
- Maximize ROI with Database Consolidation onto Private Clouds
- The ABC's of Cloud Computing in the Midmarket
Or so I thought.
Just moments ago, I sat down in a Starbucks and decided to test the service out. I had no luck. A quick scan of my RSS feeds showed me the first few headlines exclaiming, once again, that AT&T had mistakenly published the Web page this morning announcing the service, and that it was indeed not really available. Sure enough, AT&T has pulled the Web site that was published this morning.
I can't think of a more bungled service release in recent memory. AT&T, does anyone know what's going on over there? Do you have any idea how incompetent this makes you look? As of 1:30 p.m. today, there are already a dozen headlines across the blogosphere talking about how AT&T has blown it on this one. I say that's press well deserved.
Related Reading
| To upload an avatar photo, first complete your Disqus profile. | View the list of supported HTML tags you can use to style comments. | Please read our commenting policy. | |
|
|
T-Shirt Giveaway: Each week we're selecting one great comment from our readers. The author of the comment will receive an InformaitonWeek Community t-shirt. So get posting! |
Subscribe to RSSResource Links
This Week's Issue
Technology Whitepapers
- Mobile BI: Actionable Intelligence for the Agile Enterprise
- Creating the Enterprise-Class Tablet Environment - by Yankee Group
- The BlackBerry PlayBook tablet's Good Bones - by BlackBerry
- Red Alert: Why Tablet Security Matters - by BlackBerry
- New Visual and Wizard-Driven Paradigms for Exploring Data and Developing Analytic Workflows
Featured Resource
This white paper focuses on the critical need to manage outbound content sent via various avenues including email, Instant Messages, text messages, tweets, and Facebook posts. Read More












