Commentary

Paul Korzeniowski
 

Google Pushes Further into the Enterprise

E-mail has become the lifeblood for many companies. Increasingly, employees are traveling outside of the corporate office and need ways to stay in contact with it. In response, Google broadened the reach of its Google Apps, so they can now exchange information with Apple iPhones and Windows Mobile cell phones.
E-mail has become the lifeblood for many companies. Increasingly, employees are traveling outside of the corporate office and need ways to stay in contact with it. In response, Google broadened the reach of its Google Apps, so they can now exchange information with Apple iPhones and Windows Mobile cell phones.Google Apps has been popular among consumers, so the vendor has been trying to increase acceptance among small and medium businesses. To date, the product has lagged behind competitive offerings in terms of the breadth of its business functionality. Consequently, the company decided to enhance the communications features found with its software. E-mail will now be automatically sent to iPhones and Windows Mobile phones, so nomad executives will not miss any important communications. The new feature is enabled through Google Sync, which already pushes contact and calendar date to cellular phones and comes free with Google Apps.

Google has been trying to break Microsoft's stranglehold on the desktop productivity software market by delivering low cost, functional, easy to maintain solutions. However, the company has been lagging in providing integration to the applications and the devices that many executives use. Although not revolutionary, this new feature illustrates that the vendor understands its limitations and is taking steps to address them. Consequently, more small and medium businesses may want to take a look at its applications.


More SMB Insights

White Papers

More >>

Reports

More >>

Webcasts

More >>


Related Reading




Currently we allow the following HTML tags in comments:

Single tags

These tags can be used alone and don't need an ending tag.

<br> Defines a single line break

<hr> Defines a horizontal line

Matching tags

These require an ending tag - e.g. <i>italic text</i>

<a> Defines an anchor

<b> Defines bold text

<big> Defines big text

<blockquote> Defines a long quotation

<caption> Defines a table caption

<cite> Defines a citation

<code> Defines computer code text

<em> Defines emphasized text

<fieldset> Defines a border around elements in a form

<h1> This is heading 1

<h2> This is heading 2

<h3> This is heading 3

<h4> This is heading 4

<h5> This is heading 5

<h6> This is heading 6

<i> Defines italic text

<p> Defines a paragraph

<pre> Defines preformatted text

<q> Defines a short quotation

<samp> Defines sample computer code text

<small> Defines small text

<span> Defines a section in a document

<s> Defines strikethrough text

<strike> Defines strikethrough text

<strong> Defines strong text

<sub> Defines subscripted text

<sup> Defines superscripted text

<u> Defines underlined text

InformationWeek encourages readers to engage in spirited, healthy debate, including taking us to task. However, InformationWeek moderates all comments posted to our site, and reserves the right to modify or remove any content that it determines to be derogatory, offensive, inflammatory, vulgar, irrelevant/off-topic, racist or obvious marketing/SPAM. InformationWeek further reserves the right to disable the profile of any commenter participating in said activities.

Disqus Tips To upload an avatar photo, first complete your Disqus profile. | View the list of supported HTML tags you can use to style comments. | Please read our commenting policy.
T-Shirt Giveaway T-Shirt Giveaway: Each week we're selecting one great comment from our readers. The author of the comment will receive an InformaitonWeek Community t-shirt. So get posting!
Subscribe to RSS

Resource Links