Commentary
Sprint Puts The Kibosh On $100 Palm Pre Promotion
If you thought the news from earlier today was bad, this is worse. Mere hours after announcing a promotion to sell the Palm Pre for $100, Sprint has said that the promotion was run "in error" and it cancelled the program.
If you thought the news from earlier today was bad, this is worse. Mere hours after announcing a promotion to sell the Palm Pre for $100, Sprint has said that the promotion was run "in error" and it cancelled the program.Wow, talk about a short-lived sale. Earlier today, multiple sources (including Reuters and the Wall Street Journal) confirmed that Sprint was offering brand-new customers the Palm Pre for just $100. That sale price was $100 off the regular $199.99 price point. The idea, it seemed, was to entice more new customers to sign up for Sprint's services.
Turns out, the whole thing was just one big mistake. Later this afternoon, Sprint issued a statement about the offer:
After further internal review today, the offer of a port-in service credit of $100 to new customers who buy the Palm Pre has been pulled, because it was put into the system in error.Sprint said that it will honor the promotion -- that is, if anyone managed to sprint to a Sprint store at some point in the last few hours. I can't believe more than a handful of people took advantage of it, so Sprint isn't going to lose a whole lot of money here. Lost dollars or not, I'd say Sprint just smacked itself in the face with a cream pie.
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