Commentary

Apple's iPad To Nickel And Dime Customers

Apple is ruthless with its product pricing. It charges the maximum price it can get for a given product...and still leaves out essential ingredients, forcing customers to buy over-priced accessories. The iPad is no different.

Apple is ruthless with its product pricing. It charges the maximum price it can get for a given product...and still leaves out essential ingredients, forcing customers to buy over-priced accessories. The iPad is no different."Necessary accessories" tick me off. They are the common things you expect a product to ship with, but don't. Case in point, my brother received an Apple iPod Touch as a Christmas gift. The iPod Touch came with Apple earphones, a USB cable and some paperwork. Notice anything missing? If you said "charger", you'd be right. Want a charger so you can actually use your $200+ gift? That'll cost extra. Ridiculous.

Apple has done something similar with its iPad. First, as I noted yesterday, the device doesn't include a camera. That means if you want to load up your own images on there, you have to sync it with a computer.


More Mobility Insights

White Papers

More >>

Reports

More >>

Webcasts

More >>

...Or...Wait for it...

You can buy the iPad Camera Connection Kit! Yes, Apple is going to charge extra for a kit that will allow photogs to plug their cameras into the device to sync photos. There's a simple fix that Apple could have chosen that would have solved two problems at once: SD or microSD card support. Not only would such a port have allowed built-in and easier transfer of user content, it also could have served as additional user storage for media, such as movies or music. Oh, right, Apple wouldn't want to cannibalize sales of the 64GB version of the iPad, which costs $200 more than the base version...

Want to charge the iPad anywhere other than the floor? Feel free to buy the iPad Dock, which will hold up the iPad nice and neat.

Last, if you want to use a physical keyboard with the iPad, go ahead and cough up an extra $70 for the iPad Keyboard Dock. The iPad Keyboard Dock will -- *gasp* -- let you charge the iPad and type at the same time! This is great! Alternately, you can buy the Apple Bluetooth Keyboard, which will let you type, but won't hold the iPad up.

But none of this is a surprise, right? Apple customers are used to being treated this way. As long as you budget about an extra $100 on top of the sale price of the iPad, you'll be all set.

For the latest Apple tablet news, opinion and conversation, be sure to check out InformationWeek's Special Report: Tablet Wars -- Can Apple Three-peat?


Related Reading




Currently we allow the following HTML tags in comments:

Single tags

These tags can be used alone and don't need an ending tag.

<br> Defines a single line break

<hr> Defines a horizontal line

Matching tags

These require an ending tag - e.g. <i>italic text</i>

<a> Defines an anchor

<b> Defines bold text

<big> Defines big text

<blockquote> Defines a long quotation

<caption> Defines a table caption

<cite> Defines a citation

<code> Defines computer code text

<em> Defines emphasized text

<fieldset> Defines a border around elements in a form

<h1> This is heading 1

<h2> This is heading 2

<h3> This is heading 3

<h4> This is heading 4

<h5> This is heading 5

<h6> This is heading 6

<i> Defines italic text

<p> Defines a paragraph

<pre> Defines preformatted text

<q> Defines a short quotation

<samp> Defines sample computer code text

<small> Defines small text

<span> Defines a section in a document

<s> Defines strikethrough text

<strike> Defines strikethrough text

<strong> Defines strong text

<sub> Defines subscripted text

<sup> Defines superscripted text

<u> Defines underlined text

InformationWeek encourages readers to engage in spirited, healthy debate, including taking us to task. However, InformationWeek moderates all comments posted to our site, and reserves the right to modify or remove any content that it determines to be derogatory, offensive, inflammatory, vulgar, irrelevant/off-topic, racist or obvious marketing/SPAM. InformationWeek further reserves the right to disable the profile of any commenter participating in said activities.

Disqus Tips To upload an avatar photo, first complete your Disqus profile. | View the list of supported HTML tags you can use to style comments. | Please read our commenting policy.
T-Shirt Giveaway T-Shirt Giveaway: Each week we're selecting one great comment from our readers. The author of the comment will receive an InformaitonWeek Community t-shirt. So get posting!
Subscribe to RSS

Resource Links