Infrastructure
Commentary
8/3/2010
10:50 AM
50%
50%

Intermedia Adds Cloud PBX Service

Voice communications have rapidly evolved from delivering simple ring tones to sophisticated productivity tools. Many small and medium businesses have been having trouble keeping pace with the changes, so Intermedia is offering them some potential help via a hosted PBX service.

Voice communications have rapidly evolved from delivering simple ring tones to sophisticated productivity tools. Many small and medium businesses have been having trouble keeping pace with the changes, so Intermedia is offering them some potential help via a hosted PBX service.Intermedia's service includes a voice menu that greets callers and routes incoming calls; in-office dialing so employees can contact one another via extension dialing; and support for hunt groups so calls can be routed to the appropriate department, say sales or customer service. In addition, the service offers flat-rate, per-user monthly pricing with unlimited calling in the US and Canada. Theoretically, this feature would enable companies to reduce their monthly telecommunications charges.

Other features included are a direct phone number, unique extensions, E911 Service, caller ID, call waiting, call transfer, call forwarding, and 3-way calling. With a find me/follow me function, calls will be routed from one employee's desk phone to another, such as a mobile phone, so fewer calls are missed. Pricing for the service starts at $35 per user, per month.

In business since 1995, Intermedia has made its mark by offering corporations hosted Exchange email services. The company claims to have more than 260,000 customers and expects to reach 300,000 users by the end of the year. Because of this synergy between its email and voice mail functions, corporations can migrate to unified communications solutions after becoming comfortable with the hosted PBX service.

Intermedia has targeted a growing market opportunity. Traditionally, it has been difficult for small and medium businesses to deploy and support sophisticated voice functions. Recently, the emergence of cloud services and improvements in the design of voice applications is simplifying this work. However, the company finds itself in a highly competitive, rapidly evolving marketplace. Traditional voice suppliers, such as AT&T and Verizon, are moving aggressively into this space. In addition, PBX vendors have been enhancing their products as well as developing their own online services. While Intermedia has done well in the email services market, it could face significant competition as it broadens its reach.

Comment  | 
Print  | 
More Insights
2014 Next-Gen WAN Survey
2014 Next-Gen WAN Survey
While 68% say demand for WAN bandwidth will increase, just 15% are in the process of bringing new services or more capacity online now. For 26%, cost is the problem. Enter vendors from Aryaka to Cisco to Pertino, all looking to use cloud to transform how IT delivers wide-area connectivity.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest, Dec. 9, 2014
Apps will make or break the tablet as a work device, but don't shortchange critical factors related to hardware, security, peripherals, and integration.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Archived InformationWeek Radio
Join us for a roundup of the top stories on InformationWeek.com for the week of December 14, 2014. Be here for the show and for the incredible Friday Afternoon Conversation that runs beside the program.
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.