Mobile // Mobile Applications
Commentary
5/22/2009
08:12 PM
Fredric Paul
Fredric Paul
Commentary
50%
50%

Introducing The Latest And Greatest Small Business Technology: Blogs!

Blogging may be old hat to some, but a new study says it's just now becoming mainstream for small businesses.

Blogging may be old hat to some, but a new study says it's just now becoming mainstream for small businesses.According to research from Warrillow & Co., blogging has finally caught on amongst small business owners, growing 122% in the past year.

In April of 2008, only about 18% of small businesses even read blogs for business purposes. But by March of 2009, that figure had jumped to 40%. Remember, that's reading blogs, not writing them.

No word on how many small businesses are actually creating blogs. And no word on how many are using Twitter or Facebook, either.

Nevertheless, David Mihm at Search Engine Land's Small Is Beautiful column advises small businesses that even if you're not ready to start Tweeting, now is the time to claim your Twitter user name.

And if you are ready to Tweet, Mihm says Twitter is good for networking, market research, lead generation, customer service and reputation management, taking orders, filling last-minute inventory, community activism, and improving your search rankings.

Follow Fredric Paul on Twitter @ http://twitter.com/TheFreditor Follow bMighty.com on Twitter @ http://twitter.com/bMighty Put a bMighty gadget on your iGoogle page Get bMighty on your mobile device

Comment  | 
Print  | 
More Insights
Building A Mobile Business Mindset
Building A Mobile Business Mindset
Among 688 respondents, 46% have deployed mobile apps, with an additional 24% planning to in the next year. Soon all apps will look like mobile apps and it's past time for those with no plans to get cracking.
Register for InformationWeek Newsletters
White Papers
Current Issue
InformationWeek Tech Digest, Dec. 9, 2014
Apps will make or break the tablet as a work device, but don't shortchange critical factors related to hardware, security, peripherals, and integration.
Video
Slideshows
Twitter Feed
InformationWeek Radio
Sponsored Live Streaming Video
Everything You've Been Told About Mobility Is Wrong
Attend this video symposium with Sean Wisdom, Global Director of Mobility Solutions, and learn about how you can harness powerful new products to mobilize your business potential.