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3/27/2014
11:35 AM
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Amazon Counters Google Cloud Price Cuts

Amazon trotted out a wide range of price cuts to Amazon Web Services products one day after Google made a similar announcement.

Andy Jassy at AWS Summit 2014. (Image: AWS video.)
Andy Jassy at AWS Summit 2014. (Image: AWS video.)

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Charlie Babcock
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Charlie Babcock,
User Rank: Author
3/27/2014 | 9:31:36 PM
Andi Mann is the man
Thanks to  @AndiMann for Tweet, "Great detail on the cloud price wars."
Charlie Babcock
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Charlie Babcock,
User Rank: Author
3/27/2014 | 6:51:33 PM
It's not just a two-horse race
Ah, no, this isn't a two-horse race. More like five, but a couple dark horses may be lagging the field. Microsoft is committed to match Amazon pricing. So far, as Amazon goes down, Microsoft goes down too. Rackspace is not pledged to match, but it's nevertheless difficult to escape the relentless pressure. As Google, Microsoft and Amazon go down, Rackspace goes down too. IBM probably won't pretend to match, but SoftLayer execs know the cloud better than IBM old guard. As Amazon, Microsoft, Google and Racksapce go down, SoftLayer will try to go down too.
WKash
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WKash,
User Rank: Author
3/27/2014 | 6:03:59 PM
Re: Google lurks in the background
Good observation.  Microsot may be happy to stay out of the public eye on cloud pricing, and but they won't be able to avoid collateral damage from the pricing war.  We'll see if their approach, promoting the fact that they can host or support internal cloud systems, will pay off.

 
WKash
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WKash,
User Rank: Author
3/27/2014 | 5:59:47 PM
Re: Where speculators fear to tread
Interesting point, though I'm not sure if prices keep plunging, ahead of volume increases, whether that won't eventually mean security gets shortchanged.
Laurianne
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Laurianne,
User Rank: Author
3/27/2014 | 4:38:48 PM
Re: Google lurks in the background
What, no mention of Microsoft, either :) Is this a two-horse race at this point in your minds, readers?
Lorna Garey
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Lorna Garey,
User Rank: Author
3/27/2014 | 2:56:41 PM
Re: Where speculators fear to tread
Do you really equate "cheap" and "more secure"? That said, I think Amazon, Google and other big cloud providers can afford better security than most companies outside the Fortune 1000 can hope to do on their own. Just encrypt before sending and manage the keys.
asksqn
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asksqn,
User Rank: Ninja
3/27/2014 | 2:41:48 PM
Where speculators fear to tread
An arms race for the cloud between providers is good for the consumer.  We can only hope that as price drops, security improves. 
Charlie Babcock
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Charlie Babcock,
User Rank: Author
3/27/2014 | 2:40:50 PM
Google lurks in the background
Amazon Web Services won't utter the name, Google. But talks with Amazon execs. leave little doubt who they worry about as capable of stealing their market. Nevertheless, there's little immediate danger.
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