Google I/O: Pressure Is On - InformationWeek
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Google I/O: Pressure Is On

Amazon, Apple, and Samsung all made moves this month to neutralize Google. Here are four things the Internet titan should do at Google I/O this week to fight back.

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Drew Conry-Murray
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Drew Conry-Murray,
User Rank: Ninja
6/24/2014 | 10:53:09 AM
No Walled Gardens
Maybe Google's move is to stay as open as possible. Apple, Samsung and Amazon want to build walled gardens that keep users in narrow transactional lanes. Maybe a good play for Google is to be the open alternative?
Lorna Garey
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Lorna Garey,
User Rank: Author
6/24/2014 | 12:04:11 PM
Re: No Walled Gardens
Agreed Drew. The beef with Apple products forever, the Fire phone, and Tizen all center around one theme: lock in. If Google is smart it'll smile and point that out.
Brian.Dean
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Brian.Dean,
User Rank: Ninja
6/24/2014 | 3:12:30 PM
Re: No Walled Gardens
Good point, if Google can remain open then sooner or later, the firm will manage to find another market segment, and begin to dominate it without a competitor in sight. This new market segment could come from anywhere, for instance, from the automotive industry, Tesla has taken up the open approach as it gives away all of its patents and Google has been interested in smart cars, etc.
Laurianne
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Laurianne,
User Rank: Author
6/24/2014 | 5:12:55 PM
Breakthrough wearable
I would love to see Google surprise everyone with a breakthrough wearable. I don't expect any skydivers this year though. They have set that wow factor pretty high for themselves at all future keynotes.
stotheco
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stotheco,
User Rank: Ninja
6/25/2014 | 3:22:17 PM
Re: Breakthrough wearable
Google has already come up with the Google Glass, which is already quite a breakthrough. Personally I do not see them coming up with another wearable anytime soon but of course I could be wrong. It seems that they will continue working on the Glass and tweaking it to make it the best in its niche before moving on.
stotheco
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stotheco,
User Rank: Ninja
6/25/2014 | 3:24:04 PM
Re: No Walled Gardens
No walls = more opportunities. Google has capitalized on that already (think: Android) and so they definitely have one up versus competitors who insist on locking things down. Yes, I'm talking about you, Apple.
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