That's the hope of a group of learning management system (LMS) vendors, who have joined forces to announce an awards program at the IMS Global Learning Consortium Conference in San Diego, Calif., on Monday.
"Edtech isn't the ecosystem it should be," Brian Whitmer, co-founder and chief product officer at Instructure, maker of the Canvas LMS, told InformationWeek in a phone interview. "It's too hard for new entrants to get in."
Along with LMS makers Blackboard and Desire2Learn, Instructure wants to encourage developers to use the IMS' Learning Tools Interoperability (LTI) standard for building applications. The awards program is a way to promote LTI.
[ Want more on Canvas? Read Canvas LMS Maker Launches Open Education Apps Directory. ]
Under the LTI Apps Bounty, any qualifying app will receive $250; winners will receive an additional $1,000. Winners will be announced on June 20.
LTI is a specification that seeks to establish a standard way of integrating learning applications with platforms such as learning management systems, portals or other educational environments. In LTI parlance, learning applications are called "tools" and the learning management system is the "tool consumer." For example, Canvas is written in Ruby, Blackboard is written in Java and Desire2Learn is built in the .NET Framework -- but all of these "tool consumers" can use LTI-compliant "tools."
IMS Global hosts a catalog of LTS-compatible software and platforms here.
"Yes, there are barriers to entry [in the education software market] and providing financial incentives to enter is a good idea," Benjamin Jones, an associate professor at Kellogg School of Management and faculty director of the Kellogg Innovation and Entrepreneurship Initiative (KIEI), said in a phone interview.
But Jones went on to say schools and school districts won't buy software until they are convinced about the effectiveness of these applications. "There's still a challenge proving these products work," he said.
Jones, along with Duke University business professor Aaron Chatterji, is building Edu Star, a cloud-based platform that will, among other things, offer empirical rankings of educational software.
To get the word out about the awards, the companies are alerting their respective developer communities, school customers and social media channels. Details about the awards program -- including submission and judging criteria, as well as a submission form -- are available here. All entries must be submitted by midnight Mountain Daylight Time on June 10.