 |
 |
 |
 |

Wednesday,
March 17, 2004
11:00 a.m. PT
2:00 p.m. ET


|

 |
 |
 |
 |

Speakers:

David Yockelson,
Senior VP and Director, Research & Vendor Programs

Ruth Harenchar,
Senior Vice President and Chief Information Officer for Bowne & Co., Inc.

David Kellogg,
Senior Group Vice President, Worldwide Marketing, Business Objects

Ron Melnyk,
CIO, Ann Klein

Moderator:

Brian Gillooly,
Editor-in-Chief, Events, InformationWeek, & Editor-in-Chief, Optimize


|

|
 |
 |
 |
Executive Mandate: Driving Growth While Optimizing Business Performance |
 |
An Optimize Executive TechWebCast
Executive Boards and shareholders are laying down a two-part, often conflicting, mandate: "Return to Growth" and "Drive out Costs". How do you get started and execute on this critical business mandate? We'll explore a few proven methods that turn this near impossible task into business value, including optimizing the business/IT partnership to set your organization up for success and gaining deeper, more actionable insight into your business' performance and business processes through emerging Business Intelligence techniques. And we'll get expert advice from people who've made it happen, who can talk about the business skills and practices they deployed, including the BI tools, dashboards, and other information-analysis strategies. This business challenge is equally true for small, medium and large enterprises. However, as our recent research points out, this mandate is an even bigger challenge for mid-market companies who find themselves in the unenviable position of being squeezed by more nimble smaller organizations and by the clout and resources of large enterprises.
This Optimize Executive TechWebCast tackles head on how CIOs and Senior Business Technology Executives are re-engineering business processes and deploying business performance and intelligence strategies to arm their managers to navigate their companies through murky waters. The webcast, moderated by Optimize Editor-in-Chief Brian Gillooly, will feature leading CIOs and senior executives of emerging enterprises who have taken on this important initiative, and leading subject matter experts on Business Performance strategies and Business Intelligence solutions.
- "Return to Growth" and "Drive out Costs" - where do you start?
- Moving from throngs of data to useful information to business value
- Dealing with legacy systems and integration of people, processes and technologies
- Getting all stakeholders involved and on the same page
- Consolidation and changing landscape of the Business Inteliigence providers - what does this mean for you?

|
|
 |
|